Social media can be a game-changer for your business, especially when it comes to customer service.
However, it’s essential to tread carefully, as a single mistake can be disastrous.
On the other hand, if done right, social media can help you build an intimate and sincere connection with your customers, leading to greater loyalty and sales.
In this article, I’ll share ten best practices that can help improve your company’s customer service skills using social media:
Have dedicated customer service channels
Keep your blog updated
Keep your eyes open and be proactive
Learn from previous mistakes
Monitor your competitors
Assign conversations to the right team
Improve response times
Ask for and encourage feedback
Adjust the tone of communication