[Guide] How to Create and Use Instagram Broadcast Channels in 2023

Do you want to ensure your most important messages reach your followers on Instagram? Then, it would help if you tried Instagram broadcast channels.

This feature was initially introduced in February 2023, but only for specific accounts. Now, channels are available to all users with a Creator profile this month. The Broadcast channel is a one-to-many messaging option on Instagram designed to help creators maintain a more exclusive chat experience with their most devoted followers.

This short guide will help you learn everything you need to know about Instagram broadcast channels.

Let’s get started.

What are Instagram broadcast channels
What are the benefits of using Instagram broadcast channels
How to create an Instagram broadcast channel
Four tips to maximise Instagram broadcast channels